Importance of Outcome to Stakeholders (OI5495)

This metric is intended to capture the level of importance the intended outcome has for the target stakeholder group. Understanding which outcomes matter to stakeholders can help enterprises and investors prioritize and tailor their efforts and optimize their impact.

Organizations should report the methods used to collect stakeholder input (for example, sample surveys, focus groups, or interviews), the number of stakeholders who provided input, and the breakdown of stakeholders’ responses (for example, the percent of target stakeholders who responded "very important" compared to those who responded "somewhat important").

If the stakeholder is the planet, organizations should reference scientific evidence relevant to the activity or intervention. For additional guidance on evidentiary standards, refer to the NESTA Standards of Evidence (https://iris.thegiin.org/document/iris-and-nesta/).

Organizations may use the IRIS metric Stakeholder Engagement (OI7914) to understand the mechanisms used to obtain input from stakeholders regarding the design, development, and delivery of products and services.

This metric should be part of the measurement and description of the WHAT dimension of impact, as it helps describe how important the outcome is for affected stakeholders. For more on using IRIS+ to capture stakeholder voice, see IRIS+ and the Five Dimensions of Impact (https://iris.thegiin.org/document/iris-and-the-five-dimensions/). No single metric is sufficient to understand an impact; rather, metrics are selected as a set across all dimensions of impact. When possible, the selection of metrics to measure and describe the five dimensions should be based on best practice and evidence.